The International Trade Administration (ITA) for the first time in 30 years has fully implemented its first major organizational change.  The change will better align key functions to support U.S. businesses and their workers more efficiently and effectively. The change reflects ITA’s adaptation to the evolution of global markets, technology, and competition.

ITA’s reorganization consolidates its four business divisions into three more efficient and functionally aligned units.  The new units are Global Markets, Industry and Analysis, and Enforcement and Compliance.

The Global Markets unit combines ITA’s country and regional experts, overseas and domestic field staff, and specific trade promotion programs. The unit, which provides U.S. firms with the full suite of country-specific export promotion services and market access advocacy, also promotes the United States as an investment destination.

The Industry and Analysis (I&A) unit brings together ITA’s industry, trade, and economic experts to advance the competitiveness of U.S. industries through the development and execution of international trade and investment policies and promotion strategies. I&A will leverage ITA’s relationships with manufacturing and services industries to increase U.S. exports.

The Enforcement and Compliance unit enhances ITA’s responsibilities to enforce U.S. trade laws and ensure compliance with trade agreements negotiated on behalf of U.S. industry.

The consolidation will enable ITA to improve operations and the delivery of services to help American businesses win globally and provide clearer points of contact for private sector clients. Moreover, the consolidation will create a flexible organization structure, and foster an innovative culture that can adapt to changing priorities and new global realities to meet client needs.

The International Trade Administration (ITA) strengthens the competitiveness of U.S. industry, promotes trade and investment, and ensures fair trade through the rigorous enforcement of our trade laws and agreements. ITA works to improve the global business environment and helps U.S. organizations compete at home and abroad. ITA supports President Obama’s recovery agenda and the National Export Initiative to sustain economic growth and support American jobs.